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Most physical therapy owners don’t think about hiring until they’re already in trouble.

A staff member leaves. Life happens. Suddenly you’re drowning in patients, working more hours, and scrambling to fill a role yesterday.

In this episode of the Front Row, Back Row Podcast, Brian and Owen break down why hiring should never be reactive—and how the best clinics treat hiring the same way they treat patient acquisition.

You’ll learn:

  • Why you should always be recruiting—even when you’re “fully staffed”

  • How LinkedIn, Instagram, and your existing network can become a talent pipeline

  • Why job postings alone don’t attract top clinicians

  • How to think about hiring the same way you think about new patients

  • Tactical steps you can take today to avoid future hiring emergencies

Whether you’re trying to hire one physical therapist or build a multi-clinic team, this episode gives you practical, real-world strategies you can implement immediately.

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